What: Launching 3 July 2018, Burpple Beyond is a new membership program by Singapore-based startup and food discovery platform Burpple that allows users to enjoy 1-for-1 deals at a curated list of restaurants, cafes and bars.
What to expect: The programme will start with over 100 partners, "hand-picked for quality based on what the community loves, with insights gathered from over 3 million reviews", with new establishments regularly added to the list (and partners who are no longer participating removed at the end of every quarter).
Some of their notable partners, and those that I can see myself using deals at, include &SONS, 8 Korean BBQ, Atmastel, Aura, Char, Chir Chir, Creamier, Firebake, Kopi Tiam, Long Chim, LongQing 隆庆, Masizzim Restaurant, Nipong Naepong, NY Night Market, Park Bench Deli, Sacha & Sons, Sunday Folks, and Szechuan Court. (Full listing here)
So how does this stack up with The Entertainer?
As of 27 Jun 2018, The Entertainer Singapore 2018 package is priced at $75 (usual $145), and promises "over 1,700 1-for-1 & Discount offers" at "over 900 outlets" (Casual Dining, Cafes, Beauty & Fitness, Attractions & Leisure, Fine Dining, Fashion & Retail, Everyday Services) across Singapore. They've even thrown in a complimentary Cheers Singapore 2018 package (current $35, usual $95) with "over 400 1-for-1 drink offers".
The Bad: If we're looking at a purely numbers game, The Entertainer wins hands-down in terms of partner quantity and value (if we're looking at price per offer).
The Good: Unlike The Entertainer's annual billing cycle, Burpple Beyond membership fees are charged on a monthly basis and users can choose to cancel their membership anytime.
As a launch special, their All Day plan is at a monthly fee of $9.90 (usual price $12), and the Off-Peak plan will be free of charge (usual price $4). Till 3 July 2018, users can also join the waitlist on www.burpple.com/beyond to enjoy their first month of membership free. *Limited to the first 1,000 activations
The Similar: Like The Entertainer, there is a limited number of redemptions per partner, and Burpple Beyond offers four redemptions per partner - one time more than The Entertainer's three redemptions.
Exactly as what I told friends and family, choose the membership for the deals you will use and at establishments you actually want to use. Personally, I feel there is a strong draw to Burpple's Beyond as their selected partners seem more current and trendy, and also approachable so it won't be tough to find someone to go with.
And there's also the option to cancel once you're done with the current set, and renew only when interesting establishments join.
Image credits: Burpple
I received a complimentary 3-week, soft launch membership (have yet to utilize), though all views expressed are my own.